We decided to join the #OptOutside movement because we appreciate that life is a balance. Of gratitude and indulgence, of sacrificing for the things you believe in but also nurturing the things and people and places you cherish.
So we are covering our employees wages for the day, closing our doors to both our HQ and our Portland flagship store, shutting down our phones, and asking you to join us in taking the day after Thanksgiving to be outside. Spend time with the ones you love. Volunteer. Give back. Clean up your favorite space.
We will be here for you the next day, once you’ve steeped in Black Friday in the open air, rather than by standing in line.
And if you find yourself taking photos please tag @nauclothing with hashtag #optoutside so we can see how you decided to spend your day, and share it with the rest of the Nau community.
Happy Thanksgiving from all of us at Nau. We are grateful for all of you.
And on that, here’s a fresh playlist from us on Spotify to listen to on Friday: