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Breaking in your Nudie Jeans

— By: Kyle Duford

FOR MANY PEOPLE, nothing beats the smell of a new pair of dry jeans. Literally, it’s the smell of craftsmanship. At every stage, from the harvesting of the cotton, through to the indigo dyeing and the weaving, down to the sewing, men and women have used their hands to create your jeans.

WHEN YOU SLIP INTO a new pair of drys, another kind of craftsmanship begins – the breaking-in. For some people, breaking in jeans is a sport. And for all of us, it’s definitely a challenge.


Breaking in a pair of dry jeans is a journey lasting six months. The outcome depends on how you travel. Sitting around in the office won’t grace the denim as much as if used while repairing motorcycles. Regardless of your lifestyle, your jeans become a log of the months gone by – you might even end up with a few amusing anecdotes referring to different stains, abrasions, or scrapings.



WHEN YOU’VE COME this far, you and your new stiff drys will have gone from being separate entities to a unity – a second skin.
Compared to a new pair of dry jeans, the smell of a well-worn pair just before wash is a completely different matter.
It’s a smell that could most probably raise the dead.
But it’s most definitely the smell of a winner.

FEELING DIRTY? Rub with a damp cloth if you need to remove stains.
If you need to get rid of a smell, hang your jeans outside a sunny and windy day. Additionally, you can turn them inside out, shaking them well.

STILL FEELING DIRTY? Then it might be about time to wash your jeans.

WHY DOES INDIGO FADE? During the dyeing process, the natural cotton warp yarn is dipped into a number of indigo dye baths where it gradually turns to a deep blue colour.

As indigo dye can’t be completely fixated onto the cotton fibres – the colour will bleed and fade as long as the denim is worn – hence the term: “The Living Colour.”

Black jeans does not have the same capacity to fade as indigo dyed jeans as the black color is fixated to the cotton. It is still possible to break-in the black denim and get it to fade, but not the same way as indigo.

When it comes to jeans that already have been washed when buy them, prewashed jeans, there is no point in waiting six months before first wash. We have already done that job for you.

Written by our friends and partners at Nudie Jeans.

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