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The Though Kitchen - Dedicated to Stirring the Pot

Nau is going global

Posted by Gordon | July 28th, 2009 | Filed under Uncategorized

lizardlounge2While Nau is only officially on its first lap with its refined distribution plan to add select outdoor, fashion and eco-friendly retail partners to the network of places to buy Nau product, the retail community has already welcomed us with open arms.  Fresh off an inspiring week at Outdoor Retailer and getting prepared for the Project fashion tradeshow at the beginning of September, it is comforting to see demand for Nau’s blend of beauty, performance and sustainability prove popular beyond the direct to consumer only model.

Even in these challenging economic times and following a successful 12 key retailer test in Fall 2008/Spring 2009, Nau will be offered in more than 60 specialty retailers and counting this coming September in most major cities and resort markets in the U.S. as well as select retailers in Japan and Europe.  We could not be more pleased with reception from the various retail communities and are looking forward to spreading the word about the product, brand and company philosophy.

Thanks to all the retailers that are embracing our efforts to spread the message of positive change and stay tuned for the list of retailers near you to shop locally and enjoy the Fall 2009 Nau product in 3D.  (coming August 18)

6 Responses to “Nau is going global”

  • July 28, 2009 at 7:00 pm | Tyler C says

    3D huh? nice…

  • August 10, 2009 at 10:43 am | Stephan says

    Augmented reality for the 3D? If so, that will be really sweet.

  • September 8, 2009 at 4:12 pm | shawna says

    I was looking for the updated retailers list, doesn’t look like you’ve gotten around to it yet..

    Any chance there are retailers opening up in Canada?

  • September 21, 2009 at 5:24 am | stay positive says

    stay positive…

    Nau: The Thought Kitchen is an excellent post. But I feel it is missing on a few points….

  • September 21, 2009 at 11:02 am | Gordon says

    What would you like to see?

  • November 29, 2009 at 7:51 pm | L. says

    I generally really like your products and philosophy. One area that really needs work is your willingness to have so many things made in China. You argue that making things in “Asia” is a reasonable thing. But China, in particular, is not so much. Why? Because they refuse to have a third party check the manufacturing site without warning. If this isn’t allowed, then you just have to close your eyes and believe that they’re being fair to their workers, not using chemicals you’ve asked them not to use, etc., etc.

    But I have personally had friends find out that, not once in awhile but EVERY TIME he checked to see of something they’d claimed was organic actually was, he found that it wasn’t. He had to take the substance back into the U.S. and send it to a lab to find out, because of course they refuse to have 3rd party testing on organics as well.

    It seems I have to explain that Asia is a big place, with lots of countries. Until they change their ways, PLEASE don’t use China. It seems you know very well, that we have to vote for change with our dollars. Please do so on this issue.

    A loyal fan.

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