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The Though Kitchen - Dedicated to Stirring the Pot

Working like….

Posted by hal | August 11th, 2008 | Filed under Uncategorized

IMG_00961.JPGThe Fall samples are starting to arrive, and we’re making sure that everything’s on track. Jenny’s checking the waistband sizing. Lucy’s on inseams.  Everybody has their job to do.

20 Responses to “Working like….”

  • August 12, 2008 at 8:53 am | Chris J says

    Who’s the dog and what’s his/her job? Hmmm, looks like maybe hems….

  • August 12, 2008 at 4:30 pm | d says

    I still can’t believe that you all don’t have any product up on your website during the transition. crazy. the blog is nice, but updated infrequently and it’s not enough to sustain interest in the brand, its mission, and your clothing. i understand you must be operating on a bit of a skeleton crew, but Aug-Oct is a long time to be dormant. Hope the Fall line is worth the wait for your customers and those you hope to inspire.

  • August 13, 2008 at 11:22 am | Sean M. says

    Lucy is the best dog in the world!

  • August 13, 2008 at 12:46 pm | Maureen says

    Glad you were purchased, but how do we get bills issued prior to your sale paid?? I can’t get anyone to answer the phone or respond to an email.

  • August 13, 2008 at 4:03 pm | Ian says


    We can’t belive we don’t have product avialble for sale either but that’s a result of the transition we are currently going through. When the decision was made to wind the business down we were just beginning to produce our Fall 08 product which would have enabled delivery in August. But, we lost a couple months during the interlude between making that announcement and concluding the new partnership with Horny Toad. Believe me, we’re working feverishly with our partners to get our new Fall line asap but October is the soonest possible timeframe given the couple of months that we lost. Its definitely a long time to wait but we hope you’ll patient with us as we prepare for our re-launch. I think the new Fall product is awesome but I’ll ask that you be the judge of that.

    Maureen, I fired you off my telephone number via email so please give me a call so I can ensure you’re talking to the correct people.

  • August 13, 2008 at 8:54 pm | Josh says

    Welcome back, Nau! Glad to see you back. I do have one concern, however. Are you still considering using Ingeo fabrics? I am concerned about the fact that Cargill, Inc., partially owns NatureWorks LLC, makers of Ingeo. Not that I know everything, but from what I’ve read, Cargill has a spotty environmental record, at best. I’m not a big fan of GMO products, which is what I fear might be the case for Ingeo. Don’t get me wrong, it’s a nice-looking and performing fabric, but I wish there was a better way to develop it than using genetic manipulation (if that is the case). If this is so, I would humbly ask that you please consider finding an alternative to this fabric. And, no, I don’t work for a Cargill competitor. I’m just a recent very happy purchaser of ten of your clothing pieces, a big supporter of your corporate philosophy and actions, and a big fan of our only planet. Thanks for considering my thoughts and I look forward to the fall line!

  • August 14, 2008 at 12:21 pm | Ian says


    Thanks for your welcome back.

    We will be using Ingeo fabric in our Fall line, specifically in what we call our two-face fabric which has Ingeo fabric on the inside (for performance reasons) and organic cotton on the outside. You are correct, the Ingeo fabric comes from Nature Works. We share your concern about GMO products. That’s why we’re also investing in an offset program, similiar to renewable energy credits, whereby we plant the same volume of “natural” corn that goes back into the supply chain as we’re using in the production of our product. There is also a longer term reason we’re using Ingeo fabric. As demand develops and the technology evolves the possibility exists to use any high sugar plant as a source for the fabric. That will enable us to move beyond GMO corn as the singular source for the fabric.

  • August 23, 2008 at 12:37 pm | Che says

    Hey folks,

    I’m excited to see the Fall stuff. Good luck with the line! I bought a ton of stuff during the sale, and am especially loving my Deft pants and SuccinctShell jacket and Gauzian shirts, and nearly everything else, too, really. Some of the pants which are stitched/reinforced in interesting ways at the bottom are a little odd to hem (and it’s a shame they don’t come in multiple lengths!), but are worth trying to hem.

    My one big disappointment was the beautiful and comfortable Introverted shirt-sleeve shirt, which ripped right open on the spine seam the very first time I wore it. It was a trim fit, but not so much so that I expected it to tear. It’s such a neat material that I wonder if you’re able to reinforce it better at the seams or something along those lines.


  • August 23, 2008 at 6:44 pm | Simon says

    Hey Nau crew,

    I just wanted to let you know that I am totally stoked that you guys are coming back in October! I love your product and am wondering if you will be looking for employees later this year once you are well back on your feet?

    Thanks a lot and keep on keepin’ on

  • August 26, 2008 at 10:06 am | Chris says

    Do you guys plan on keeping the same sizing measurements (similar cuts and lengths) you used in the past? Part of the reason I loved Nau so much was the way your clothes fit (a bit more length than most places.) Especially if I am going to be ordering online now, it would be great to know if you are staying true to you previously had.

    Thanks. Looking forward to the new line.

  • August 28, 2008 at 4:39 pm | Sam says

    Hey NAU,

    I want to join your team, do you have an HR group or a hiring manager?


  • August 29, 2008 at 2:46 pm | hal says

    Simon and Sam,
    We’re working with a very small crew right now, and can’t afford to bring anyone else on, but we’re looking forward to the day when we can expand our team.
    The new site will be up in October, and will have a section on working at nau, including a place to send resumes.
    In the meantime, you can send me your contact information and area of interest, and I’ll be sure it gets to the right place.

  • August 30, 2008 at 7:16 pm | Ian says


    Our approach to sizing will remain the same, just with a few refinements.

  • September 4, 2008 at 4:10 pm | kreativecid says

    What’s pricing going to be like? I know it’s part of your branding and marketing, blah blah, but please don’t have pricepoints anywhere near what the old Nau did.

  • September 6, 2008 at 10:05 am | Ian says


    Our pricing will be consistent with our previous pricing which reflects the fact that the quality of our product will be consistent with our previous product. The subject of pricing is complex, particularly when you superimpose the lens of sustainability on the conversation. Our pricing is in line with all of the “upper end” outdoor brands. You can definitely find less expensive product but you have to ask yourself what’s the products overall quality, how long will it last, where was it made, how was it made, what were the conditions of the factory it was made in, what is made from, were toxic dye stuffs added during the coloring any finishing phase, how was the product transported, do I have the ability to recycle it at the end of its useful life, will it go out of style in a season or two because aesthetically its designed to do just that? These are some of the many questions we ask ourselves at Nau and they’re all reflected in the quality and pricing of our garments. For the most part we live in a world where the social and environmental costs of products have been externalized. We aspire to design great product with a blend of beauty, performance and sustainability. In doing so we’ve tried to take into account the associated impacts along the way.

  • September 9, 2008 at 8:07 am | Tracy says

    I’m so thrilled you guys are coming back–I also bought a ton of stuff during the sale and love the way it fits. I second the request for multiple lengths, though–help a petite girl out!

  • September 11, 2008 at 9:58 am | Josie says

    Tracy and Chris,

    As we transition to the new version of Nau, we’ve had to scale back on just about everything. Unfortunately, scaling back the number of styles is not working in your favor if you’re looking for longer or shorter inseams. The earliest we could potentially have different lengths to “help petite girls out” would be 2010. Until then, you’ll have to continue to support your local tailor and have them hemmed.

    In general, our fit will be the same. Our sleeve length is longer than average and like before, there won’t be a lot of people in Nau product expecting floods.

  • September 11, 2008 at 10:03 am | Josie says


    Please send an email to customercare@nau.com with your order details. I’d like to talk more about your defective shirt and hopefully make your Thursday a little brighter. Thanks!!

  • September 11, 2008 at 5:59 pm | Tracy says

    sheesh. pardon me for asking.

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