The Road to Relaunch: Part 1- The Family Toad
As we transition from Nau 1.0 to Nau 2.0, there are a number of milestone events that are critical to achieving our goal of being back on our feet by October.
The first step in this process was the search for a partner interested in purchasing the remaining assets of the company, and willing to invest in the future of the brand.
Enter Horny Toad. We spoke about them briefly on our homepage, but it bears additional mention here. When we went looking for help in keeping this thing going, we started by looking at companies who understood our business, and were equipped to take on the financial challenges of getting us back up and running. We found so much more than fiscal stability though, when we entered into a partnership with the Toads. They are a great group of like-minded individuals who believe deeply in doing the right thing, and are having a helluva lot of fun doing it.
We’ll keep our separate identities, but will be sharing some back end functions, like finance and HR and that sort of thing. Best of all, we get to play in the same sandbox- the Lizard Lounge here in the Pearl, will be the retail venue for Nau, Horny Toad and several other alternative/outdoor brands.
We’re psyched to be part of the family.
This entry was posted on Thursday, July 3rd, 2008 at 6:40 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
July 4th, 2008 at 7:16 am
CONGRATS on your rebirth!
i look forward to the upcoming clothing designs!
July 5th, 2008 at 8:35 pm
Congrats! Rebirth is a good thing.
August 29th, 2008 at 10:26 am
Aloha to the Good People at Nau!!!
My Name is Monty.
I have been a fan for some time
and feel a great connection with
the company and concept.
I grew up in one of the most
successful clothing retail companies
of all time and now I am determined
to use my knowledge, skills and resources
for a higher good.
NAU is a company I want to dedicate
some time to.
If you could please advise me of who I
can speak with to share some knowledge
and insights I would be very grateful!
I am also interested in investing financially
if the opportunity is still available.
I am a firm believer in this concept!!!
Please advise.
Kind regards,
Monty V Gralnick
239-537-4235
montgomeryvincent@earthlink.net
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