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The Though Kitchen - Dedicated to Stirring the Pot

Are you really aware?

Posted by Rick | March 14th, 2008 | Filed under Outdoor Sport, Positive Change

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This public service announcement by Transport for London is one the best viral campaigns we’ve seen to raise awareness of the cyclist in your rear view mirror. Check it out.

5 Responses to “Are you really aware?”

  • March 17, 2008 at 3:32 pm | Alex says

    Ok, since no one else has posted: that is awesome. Moonwalking bear…awesome.

  • March 17, 2008 at 5:08 pm | Craig Murphy says

    That is great. Every city should run similar ads.

  • March 18, 2008 at 4:01 pm | Kate says

    This is fantastic! Funny and effective – the perfect mix when trying to relay an important message.

  • March 26, 2008 at 2:45 pm | jon says

    The bear should have worn yellow and a helmet. Great ad!

  • May 6, 2008 at 3:52 am | efa58a5ea53c says



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